Data gaps, missing consent, and lost conversion signals leave your marketing flying blind—resulting in poor budget decisions, inefficient campaigns, and missed growth opportunities.

In this masterclass, Olaf and Jonas from JustRelate etracker will show you how to change that and turn your tracking into a real competitive advantage. Discover how modern, GDPR-compliant tracking setups deliver significantly more actionable data while remaining future-proof.

Mareille Ludwig from the Wacker Neuson Group will explain why a leading international company chose a privacy-friendly web analytics solution and share practical insights from its implementation and day-to-day use.

You'll leave with practical strategies, real-world insights, and clear recommendations to help you make smarter, data-driven marketing decisions.

DMEXCO